website created
by
Works of Joy
For Sellers
I
help sellers obtain premium prices. I work hard to create a unique,
personalized marketing campaign for each of my listings. As a result,
your home will be advertised to attract the widest spectrum of buyers.
A unique direct mail campaign will be designed on your behalf and
distributed to a targeted group of potential buyers most qualified
to purchase your home. In addition, I network with thousands of
agents throughout North American and have an extensive client base
with which I keep in touch and use as a source of buyers. About
90% of my business stems from repeat and referral business.
Process of Selling a Home
The process of listing a home "For Sale" usually involves at least two meetings. At the first meeting, a walk through of the home is conducted and the owner describes any major improvements that have been made to the property. This information is combined with facts gathered at the City or Township Assessors Office. The information is processed and a Competitive Market Analysis (CMA) is prepared. This analysis provides guidance in establishing a selling price because it compares the prospective property to similar properties that have recently sold (see "Request a Market Analysis" to get more information about pricing). At the second meeting the CMA is reviewed with the property owners and a pricing strategy is established to meet the owners goals and timing. Once a "meeting of the minds" has taken place, a listing contract is executed. The steps are described below.
- Information
Gathering Phase
- Research subject property at City or Township Assessors Office
- Gather historical information about "sold properties" in neighborhood
- Review "sold properties" to determine best representation
- Conduct a walk through of subject property to note features and improvements
- Note any neighborhood and community features that could affect property value
- Information
Processing Phase
- Prepare and review Comparative Market Analysis
- Review current market conditions and properties competing for buyers
- Determine seller's goals and timing for sale
- Establish pricing strategy
- Estimate proceeds of sale
- Execute
Listing and Initiate Marketing
- Complete listing contract and property profile
- Review recommendations for enhancement of property
- Submit listing to Multiple Listing System
- Schedule Surovell tour and Board tour
- Schedule "open house" and submit ad copy
- Send neighborhood cards
- Prepare information for "Featured Property" section of www.andraanteau.com
- Submit copy to www.surovellrealtors.com website
- Prepare and distribute color feature sheets to area realtors
